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Flowcart
Flowcart helps B2C brands acquire, convert, retain customers on WhatsApp
Flowcart is a WhatsApp-first commerce platform that helps B2C brands acquire more customers, convert faster with in-chat product catalog and one-tap checkout, and retain them through gamified broadcasts, automated recoveries, loyalty, and rewards. Beyond campaigns, Flowcart powers end-to-end journeys: lead capture, segmented flows, cart recovery, COD verification, order tracking, support handoff, and revenue analytics—directly inside WhatsApp.
It plugs into your stack out of the box: storefronts (Shopify, WooCommerce, Magento, WordPress), ERPs (Odoo, SAP, ERPNext & more), and CRMs (HubSpot, Zoho, and more), with APIs and webhooks for custom workflows.
We also enable in-chat payments via leading providers like Peach Payments, Paystack, M-Pesa, Razorpay, Stripe, and others so customers can browse, pay, and reorder without leaving the conversation.
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What does Flowcart help with?
Key Features
- In-chat catalog & one-tap checkout: Browse, apply coupons, and pay without leaving WhatsApp.
- Payments inside WhatsApp: Integrates with leading gateways (Peach, Paystack, M-Pesa, Razorpay, Stripe, etc.) so customers pay and get confirmations right inside WhatsApp.
- Cart recovery: Auto-nudge abandoners with dynamic product inserts, timers, and targeted incentives.
- Click-to-WhatsApp (CTWA): Turn ads, QR codes, and links into high-intent chats with prefilled messages + full UTM capture; AI Flows guide carts to payment to confirmation in the same conversation.
- Broadcasts & AI segmentation: Auto-segment by behavior (first-time, high-LTV, lapsing) to trigger promos, price drops, and back-in-stock alerts.
- AI-powered WhatsApp Flows: No-code journeys for lead capture, COD verification, order tracking, reorders, and post-purchase care.
- AI recommendations: Personalised bundles/upsells tuned to behavior, inventory, and margin rules to lift AOV.
- Loyalty & rewards: Points, tiers, and vouchers redeemable in-chat; auto-issued on milestones to drive retention.
- Gamified engagement: Spin-the-wheel, scratch cards, and surveys inside broadcasts and flows to drive sales, opt-ins, and subscriptions.
- Analytics & ROI tracking: Clear revenue attribution, cohort retention, funnel drop-offs, and campaign lift.
Benefits
- Higher conversion: Our catalogs with one tap checkouts reduces drop offs dramatically and boosts completed orders.
- Faster time to purchase: Click-to-WhatsApp-Ads & Broadcast funnels move shoppers from click to payment in a single chat.
- Lower CAC waste & High ROAS: UTM-tracked AI Powered WhatsApp journeys turn ad spend into measurable sales.
- Better retention: Segmented broadcasts, loyalty, and rewards bring lapsing buyers back.
- More revenue per customer: Our AI upsells to your existing customers and lifts AOV.
- Team efficiency: Our AI takes care of answering to your customers FAQs instead of manually answering each query.
Scale globally with less complexity
With Paddle as your Merchant of Record
Compliance? Handled
New country? Done
Local pricing? One click
Payment methods? Tick
Weekly Drops: Launches & Deals
